Privacy policy

Last updated: 31/10/2025

Cavissima Groupe, and its subsidiaries Cavissima SAS and Cavissima Grands Crus SAS, are committed to protecting personal data. They implement a continuous improvement approach to ensure their compliance with the General Data Protection Regulation (GDPR), the ePrivacy Directive, and French Law No. 78-17 of 6 January 1978 on Data Processing, Data Files and Individual Liberties (Informatique et Libertés) to guarantee the highest level of protection for your personal data. For further information on personal data protection, you can also consult the website of the French Data Protection Authority (CNIL). www.cnil.fr.

Who is responsible for processing my personal data?

The data controller is the company that determines for what purpose and how your personal data is used. Personal data collected on the websites Cavissima are jointly handled by:

The companies in the Cavissima group:

  • Cavissima SAS 790169882 RCS Bordeaux;
  • Cavissima Grands Crus SAS 515348399 RCS Bordeaux;
  • Cavissima Group 515348399 RCS Bordeaux.

Address: 61-63 rue du Docteur Albert Barraud, 33000 Bordeaux.

Hereinafter referred to collectively as “CAVISSIMA”.

CAVISSIMA is the data controller within the meaning of the General Data Protection Regulation (GDPR). Our Data Protection Officer (DPO) is Isabelle Daussun. She can be contacted by email via the contact form.

Why does CAVISSIMA collect my personal data?

CAVISSIMA uses your personal data primarily for the following purposes:

Order and Customer Relationship Management

We need information about you for the management of your orders and their follow-up (for example, deliveries, invoices, accounting and in particular customer account management, management of the CAVISSIMA loyalty program, customer relationship monitoring such as conducting satisfaction surveys, handling complaints and after-sales service, selecting customers to carry out studies, surveys and product tests).

Payment for your orders or subscriptions

When you pay on our websites, your payments are secure. CAVISSIMA does not collect your payment details, only a payment identifier and part of your bank card number to allow you to recognize the card used for the last payment. All of your bank details are collected solely by our PCI-DSS certified payment service provider (a banking security standard), which guarantees payment security.

Payment upon purchase

When you pay for an order, the card details used for payment are kept for the time necessary to complete the transaction, which can be up to 15 months from the date of payment, in order to guarantee proof of the transaction.

Save your bank card details for your future purchases

If you have agreed to save your bank card to facilitate future purchases, your card is registered in our bank's system under your CAVISSIMA account number and stored for this purpose for the card's validity period, unless you decide to delete this data. You can indeed delete your bank card details at any time by simply submitting a written request.

The personalization of our services and the messages we send you

The data we collect about you allows us to improve and personalize the services we offer and the communications we send you. For example, when you browse our website, we may recommend products similar to those you have already purchased or viewed, and which match your interests. These purposes may involve segmentation or profiling techniques.

Third-party sales prospecting

Your contact details and profile information may be shared with advertising agencies or business partners for marketing purposes.

Email and SMS: Marketing emails and SMS messages from partners are not sent without your consent.

Telephone and mail: Regarding postal or telephone marketing by partners, you can object to it at any time by notifying us with a simple written request.

Fight against Fraud

The personal data collected on the website is also processed to secure payments and deliveries, thus ensuring optimal service quality. CAVISSIMA determines the fraud risk level associated with each order using a fraud detection system based on both an algorithm (automated decision-making) and human analysis. The analysis algorithm takes into account various parameters such as the purchase amount, the product category, and the existence of a previous incident. Depending on the results of the order checks, CAVISSIMA may take security measures, including requesting additional supporting documentation. These measures may result in the suspension of the order or, if the analysis does not guarantee the order's security, its cancellation. Fraudulent use of a payment method or delivery fraud will result in the order data being recorded in CAVISSIMA's alert file, which may lead CAVISSIMA to conduct further checks on future orders.

The security of our site

We collect certain browsing data to enable us to ensure the security of our services and to detect, prevent or trace any malicious attempt or computer intrusion or any violation of the terms of use of our Services.

Customer knowledge and statistics and performance of our site

We may use data to better understand our customers or for statistical purposes to analyze our website activity and improve the services we offer. We analyze customer journeys, conduct audience measurements, and, for example, measure the number of page views, the number of website visits, as well as visitor activity on the site and their return frequency.

What personal data is collected about me?

What data?

We collect and process in particular your: name, surname, address, email address, password, telephone number, IP address, connection and browsing data, order history, information related to the after-sales service of your products, preferences and interests, products viewed, delivery incidents, complaints.

Mandatory data fields are indicated by an asterisk during collection. Some data is collected automatically based on your actions on the site, while other information may be provided by partners.

When ?

We collect the information you provide to us, particularly when:

  • You create your customer account on our website;
  • you place an order on our site as part of your purchases, or access to our services;
  • You browse our sites and view pages, products and services;
  • you are participating in a game or a competition;
  • you contact our Customer Service;
  • You write a comment or leave a review about your order;
  • You are responding to a satisfaction survey;
  • You are viewing our advertisements.

What communications am I likely to receive?

Information and newsletters

Service emails

Following an order or as part of contract management, you will receive an email to allow you to track your order or the execution of your contract (order confirmations, information on the delivery of your package, etc.). These service messages are necessary for the proper execution of the orders and services you have requested. The legal basis for this processing is the contract. Receiving this information is not related to your preferences regarding newsletters and promotional offers. For example, if you store your wine with Cavissima, you may occasionally receive information necessary for the execution and proper management of the contract (including information on the status of your online wine cellar in the form of a monthly cellar statement) even if you have opted out of newsletters about promotional offers.

CAVISSIMA Newsletters

You will be able to receive Cavissima newsletters if you consent to be added to our mailing list.

Following an online purchase, unless you have opted out, you may receive information and promotional offers from CAVISSIMA via email, SMS (electronic communications), or telephone calls. You can opt out of receiving these at any time. These newsletters keep you informed about CAVISSIMA news and the benefits you can enjoy on products or services similar to those you have already ordered. The legal basis for this processing is CAVISSIMA's legitimate interest. We measure the open rate of our emails to better tailor them to your needs. You can manage your preferences at any time by simply submitting a written request or by clicking the unsubscribe link in our newsletters.

Satisfaction surveys or product feedback requests

Following a purchase on our website, we may request your feedback via email questionnaires. These satisfaction surveys or requests for feedback may be sent by approved partners. The legal basis for this processing is CAVISSIMA's legitimate interest. You can object to these surveys or requests for feedback directly in the emails sent to you or by notifying us in writing.

Newsletters from the "Partners"

If you have agreed to receive offers from CAVISSIMA group entities and "partners," you may receive offers from other group companies via electronic communication (email, SMS, etc.) as well as from selected business partners. The legal basis for this processing is your consent. You may withdraw your consent at any time by simply submitting a written request.

Postal mail

Unless you have opted out, you may receive offers and information by post from companies within the group and from business partners. The legal basis for this processing is CAVISSIMA's legitimate interest.

Telephone contact

Unless you have objected, you may be contacted by our operators to offer you products and services. The legal basis for this processing is CAVISSIMA's legitimate interest.

You can register for free on the BLOCTEL telephone marketing opt-out list, which requires us to check the files we use for marketing.

You can object to our marketing communications at any time by contacting us via the contact form mentioned below in the Contact section. If you are registered on the BLOCTEL opt-out list, your number will be removed from our files as soon as possible.

From August 1, 2026, unless you have opted out, you may be contacted by our operators to offer you products and services similar to those you have already purchased on the site. Any further telemarketing calls must be preceded by your free, specific, informed, unambiguous, and revocable consent.

On what legal basis and for what durations is my personal data processed?

Legal basis for processing

Among the applicable legal bases:

  • The contract: The processing of personal data is necessary for the performance of the contract to which you have consented.
  • Consent: You agree to the processing of your personal data through explicit consent (checkbox, click, etc.). You can withdraw this consent at any time.
  • Legitimate interest: CAVISSIMA has a legitimate business interest in processing your data, which is justified, balanced, and does not infringe on your privacy. Except in exceptional circumstances, you may object at any time to processing based on legitimate interest by notifying CAVISSIMA.
  • The law: The processing of your personal data is required by law.

Shelf life

Most of your data (for example, your customer account information and order history) is kept as long as you are an "active" customer and for a period of 3 years from your last activity (for example, a purchase, logging into your account, or the expiry of a contract). Your data is then archived with restricted access for an additional period for limited reasons permitted by law (payment, warranty, disputes, etc.). After this period, it is deleted.

Who are the recipients of my data?

Data transmission to subcontractors

The data we collect may be transmitted to service providers (subcontractors) – whom CAVISSIMA uses to carry out its services within the framework of the purposes mentioned above, for example for the management, execution, processing, payment of your orders, as well as for marketing operations.

Some processing of your data may be outsourced to the holding company 360Wine SAS, to which the Cavissima group belongs.

Data sharing within the CAVISSIMA group

Your data may also be transmitted to other subsidiary companies of the CAVISSIMA group for the purposes of research and customer knowledge.

See the list of group entities likely to receive your data here:

Sharing data with third parties

The categories of recipients who may receive personal data from CAVISSIMA are:

  • Customer review and satisfaction survey partners (e.g., Verified Reviews).
  • Affiliate Partners.
  • Social networks.
  • Subcontractors: technical, accounting, banking, transport, warehousing.
  • Police authorities in the context of judicial requisitions concerning the fight against fraud or other authorized third parties.
  • Public administrations and judicial authorities (Ministry of Finance, Financial Markets Authority, etc.).
  • Customs services in the event of delivery abroad.

For advertising targeting

On the internet

We inform you that we may share some of your non-identifying data in order to contact you and send you personalized advertisements on the internet (e.g., Google, Microsoft, Criteo, etc.).

See the list of advertising partners who may receive data following the acceptance of advertising cookies here:

On social media

We inform you that we may share some of your non-identifying data in order to contact you and send you personalized advertisements on social networks (e.g. Facebook, X, Linkedin, etc.).

For third-party sales prospecting

Prospecting via email and SMS

Your email and SMS data may be transmitted to partners for electronic marketing campaigns only if you have agreed to it.

Prospecting by telephone and mail

Your postal and telephone contact information may be shared with third-party advertisers through partners (marketing agencies or data brokers) for the purpose of direct mail and telephone marketing campaigns. In this context, segmentation and profiling may be carried out for the purposes of these campaigns. You can object to this at any time by notifying our services in writing and/or by registering on the Bloctel list on the website. http://www.bloctel.gouv.fr/ Unless you object, CAVISSIMA may share your telephone numbers and postal address, including profile, with broker partners or business partners.

To improve our customer knowledge

To allow us to connect your different devices (computers, mobile phones, etc.) and provide you with a consistent experience across the various devices you use. 

You can also configure your cookie preferences to directly manage cookies related to advertising targeting from the cookie information page.

How can I express my choices regarding the use of my data?

We are actively working to improve our choice manager accessible in your account to allow you to better control the use of your data.

You may withdraw your consent at any time when processing is carried out on the basis of Cavissima's legitimate interest or object to the uses of your data described above:

  • when creating your account via the dedicated opt-out boxes or links on the account creation page;
  • then at any time:

If you proceed by email

Please provide us with your name, surname, email address associated with your CAVISSIMA account and address, and mention the reason for your request, the brand concerned (CAVISSIMA SAS, CAVISSIMA GRANDS CRUS) and/or the right you wish to exercise.

To help us understand your request, you can, for example, specify one or more of the following reasons:

  • To stop commercial prospecting:
    • “Stop email CAVISSIMA and/or CAVISSIMA GRANDS CRUS”
    • "Stop email Partners"
  • Regarding opposition to telephone solicitation
  • To stop postal solicitations
    • "Stop postal solicitations"
  • To stop the sharing of data for customer knowledge purposes within the CAVISSIMA group
    • “Opposition sharing CAVISSIMA Group”
  • For refusing to personalize our services
    • “Opposition to personalized services”
  • To stop targeted advertising
  • To delete your customer account
    • "Delete my account"

What are my rights regarding the use of personal data?

In accordance with the regulations on the protection of personal data, you can exercise your rights (access, rectification, erasure, objection, limitation and portability where applicable) and define the fate of your personal data "post mortem" CAVISSIMA by mail: 61-63 rue du Docteur Albert Barraud, 33000 Bordeaux.

In order to enable us to respond quickly, please provide us with your surname, first name, email, address and if possible your customer reference and specify the address to which the response should be sent.

We may conduct identity checks to ensure the confidentiality and security of your data. In some cases, you may be asked to provide a copy of a signed identity document. You will receive a response within one month of receipt of your request.

At any time during the risk analysis carried out by CAVISSIMA as part of fraud prevention, you will be able to submit your observations.

You also have the right to lodge a complaint with the National Commission for Information Technology and Civil Liberties (CNIL), in particular via its website. www.cnil.fr.

CAVISSIMA has a Data Protection Officer (DPO) responsible for ensuring the protection of personal data. You can contact CAVISSIMA's Data Protection Officer by mail: CAVISSIMA GROUPE, Attn: DPO, 61-63 rue du Docteur Albert Barraud, 33000 Bordeaux, France.

Is my data transferred outside the European Union?

You are hereby informed that data concerning you may be transferred, for the purposes mentioned above, to companies located in countries outside the European Union that offer a lower level of data protection than the European Union. Prior to any transfer outside the European Union, CAVISSIMA will take all necessary measures and safeguards to secure such transfers.

Transfers outside the European Union may be made in particular within the framework of our following activities: IT services, fraud prevention, processing of data related to social networks (to the USA).

What about the personal data of minors?

CAVISSIMA's services are not intended for minors; consequently, CAVISSIMA does not process data specifically concerning minors. The sale of alcohol to minors is prohibited in France, and CAVISSIMA does not accept accounts from individuals under the age of 18.

How is data related to social networks used?

We inform you that information related to your browsing activity is collected by social networks for their own advertising targeting purposes via cookies placed on your device when you visit our site. The data transmitted includes browsing data (pages visited, products viewed, product categories viewed, etc.) and purchase data (products or product categories purchased, membership type, etc.).

The legal basis for this processing is the consent you give when accepting cookies. You can withdraw your consent by adjusting your browser settings or in our cookie manager.

We also share certain data (contact information) with our partners (e.g., Facebook, Google) to send you personalized CAVISSIMA advertising on social media. The data we send occasionally (name, surname, email address, postal code, telephone number, etc.) is encrypted. It does not allow us to directly identify you and is used solely to match you with CAVISSIMA customers in order to send you personalized CAVISSIMA advertising on the advertising inventory offered by social networks. The legal basis for this data processing is CAVISSIMA's legitimate interest. You have the option to refuse this targeted advertising by notifying us in writing or through your social media user account.

We also collect certain personal information and data related to your activity on CAVISSIMA social media pages or on CAVISSIMA websites and applications that use social media services. This data is used for statistical analysis (usage of our pages and applications) and for advertising purposes to improve our business relationship and the advertising you receive, in order to offer you a personalized and social experience.

The information collected by CAVISSIMA for its own purposes in connection with social networks is governed by these terms and conditions. However, CAVISSIMA is not responsible for the subsequent use of your data by social networks for their own purposes.

We encourage you to review the privacy policies of our various partners (e.g., Facebook, Google, Instagram, Twitter, etc.) to understand precisely what information they collect. You can also manage your data access and privacy settings directly on these social networks.

"Plugins" and social modules

Our website uses social plugins or modules. These include the small "like" and "share" buttons from third-party social networks (such as Facebook, Instagram, X, Google+, etc.) that you may find on our sites. They allow you to "like" and share information from our sites with your friends on social networks. When you visit a page on our CAVISSIMA websites (web or mobile) containing social plugins or modules, a connection is established with the servers of the social networks, which are then informed that you have accessed the corresponding page of the CAVISSIMA website, even if you do not have a Facebook or Twitter user account, and even if you are not logged into your Facebook or Twitter account. For example: If you are logged into a social network while browsing the www.cavissima.com website, the social networks you are logged into may mention your visit in your social network account. If you use plugins (e.g., like buttons), your actions may be recorded and published on your social media accounts, depending on your social media account settings. If you do not want social media platforms to publish your plugin actions on your social media accounts, you must log out of your social media accounts before visiting our site.

Changes to the personal data protection policy

Cavissima reserves the right to unilaterally modify this personal data protection policy at any time, provided that it informs the Client by any appropriate means, such as email or a notification on the website, within a reasonable timeframe. In the event of a significant change to this policy, the Client will have the option to terminate the contract within 30 days of receiving notification of the change.